If you have clicked this link then I can safely assume you want to know just what is the Krystle Joséa brand. Well I am about to tell you just what exactly it is, and what it stands for, so strap yourselves in and prepare for the ride!
Why I started Krystle Joséa
Initially, Krystle Joséa was only supposed to be a blog where I would talk about hair, fashion, beauty and art related topics. I would draw products and pictorials to supplement my creative side, while at the same time, talking about things I loved. However, I realized that I wouldn’t enjoy it as much because I just would not be able to be as creative as I wanted. I’m more of a visual person and my blog would have been filled with nothing but images and very few words (maybe I should have started a tumblr…?). Anyways, I realized that blogging in that manner was not for me. My creative side would not have enjoyed just drawing products or pictorials, I needed more creative things to draw than that!
I searched the internet for answers that would fulfill my creative needs. I knew that I wanted to create a community where ladies would be able to express themselves but I just wasn’t sure how. I realized that I would not be able to do so in the manner stated above. It seemed like way too much work and little creativity on my part.
Then slowly but surely the answer started to come to me. For a long time I’ve really loved fashion but I was way too introverted (and financially challenged) to be able to express myself through my clothing. It’s something that genuinely excites me; being able to see people rock their own unique sense of fashion and style. I absolutely love it! Yet for some reason I was never able to do it for myself. I felt caged and chained down when it came to self expression through my clothing and style.
You see, I’ve had many people in my (past) circle declare that women are supposed to be humble beings and loving things like makeup and fashion would be deemed as arrogance. Unfortunately, I believed their lies for a long time and as a result, I could never fully express myself in the way I wanted to. I let others take advantage of me and warp my mind to their standards of what was acceptable or not. But I say no more! It was then and there that I decided that I am going to create a fashion line, a brand that encourages self- expression and creativity! A brand focusing on those of us ladies who are colorful, confident and creative! We are more than ready and willing to rock bold prints, unique designs and positive messages without a care in the world!
I want to create clothing that makes you feel good about yourself and not for others. Who cares what others think about what you wear! Their opinion should never affect you! Be true to yourself and be your own unique you! I came up with the following slogan because I want you to remember these words for yourself:
Colourful! Confident! Creative!
These are just three words that describe who you are! You are a beautiful person inside and out! Don’t let the negative nancy’s take away your joy!
After all that… ?
Krystle Joséa is a fashion lifestyle brand focusing on artwork, apparel and accessories for colorful, confident and creative individuals! All my designs are hand drawn either through the use of traditional media such as pencils, or by using a graphics tablet on the computer. I draw most of my inspiration from beauty, hair, art and fashion, therefore my designs and illustrations are sure to reflect that. I’m truly excited to be able to create artwork and apparel that resonate with you and I really hope you love them as much as I do.
❤️Loads of luv ❤️,